by Claudia | Dec 28, 2024 | Annual Business Plan, Business Success, Entrepreneurship
As the seasons change and we approach a new chapter in our lives and businesses, it’s the perfect time to evaluate what’s working and what’s not. This isn’t just about letting go of old strategies but inviting fresh ideas to propel your business forward. Here...
by Claudia | Dec 17, 2024 | Annual Business Plan, Business Success, Entrepreneurship
Today I want to talk about evaluating certain areas of your business and your marketing… What’s working, what’s bringing in an ROI, what’s not supporting you or your business’ growth, what’s NOT working anymore? And, what...
by Claudia | Dec 4, 2024 | Business Success, Business Systems, Follow-up Marketing
I’ve been a business coach for over 21 years. One of the most important lessons I’ve learned in all this time is the power of effective follow-up marketing. Networking, speaking engagements, and events—whether in person or virtual—are incredible opportunities, but...
by Claudia | Nov 8, 2024 | Business Success, Client Attraction, Copywriting
Do your marketing materials leave potential customers cold? If so, it might be time to dive into the world of compelling copywriting. What is Compelling Copywriting? Think of compelling copywriting as the art of turning words into magic. It’s about...
by Claudia | Oct 29, 2024 | Business Success, Business Systems, Social Media Marketing
Let’s be real: if your social media game isn’t on point, you’re probably losing out on potential clients. Social media is your virtual storefront, and if it’s locked up tight with a “Closed” sign, people will walk right by—digitally speaking. Don’t let that happen!...
