I Work With Serious Entrepreneurs Who Want to Increase Your Sales, Confidence, Lead Generation, Reach and Influence
PLUS... Get More Efficient, Productive, and Profitable...
To Enjoy Your Dream Lifestyle Designed Business Sooner Than Later!
Stop Playing Small and Start Profiting Big: Welcome to She Levels Up
She Levels Up Podcast, Episode 1 with Katrina Sawa I’ve been in business for over 24 years, and if there’s one thing I’ve learned, it’s this: most women aren’t struggling because they don’t work hard enough. They’re...
Before You Write a Book, Do This First (Almost No One Does)
Most people start writing their book the same way. They open a blank document. They type a title. And they begin. It feels productive. It feels exciting. It’s also backward. Because if you don’t know what your book is meant to do, you’re just creating content… not...
You’re Not Selling a Service; You’re Selling a Transformation
This is one of those shifts that changes everything. Because most entrepreneurs are out here talking about what they do. “I offer coaching.”“I run a program.”“I provide services.” And while that’s technically true… it’s not what people are buying. People don’t wake...
Why Writing a Book Isn’t Enough (And What Actually Moves the Needle)
There’s a quiet misconception floating around in the online business world: “If I just write a book, the opportunities will come.” Spoiler alert… they won’t. Not on their own, anyway. A book is powerful, yes. But not because of the pages. Not because of the words....
Your Brand Materials Are Talking Behind Your Back – Here’s How to Make Sure They’re Saying the Right Things
The Silent Credibility Check Before someone hires you, refers you, or even pays attention to what you’re saying, they’re evaluating your materials. Your brochure. Your flyer. Your logo. Your headshot. They’re running a fast, mostly unconscious...
Why Most Entrepreneurs Struggle With Sales
I’ve been working with entrepreneurs for decades now, and if there’s one pattern I see over and over again, it’s this: People don’t have a marketing problem. They don’t have an offer problem. They don’t even have a visibility problem. They have a sales problem. But...
How to Design Presentations That Command the Room
Your Slides Are Speaking Before You Do The moment your first slide hits the screen, the audience is already forming an opinion. Are these slides polished? Does this person know what they’re doing? Should I be paying attention or checking my phone? You...
How to Build a ChatGPT That Actually Knows Your Business
Why Most People Get Generic AI Output You open ChatGPT, type in a question, and get back something that sounds… fine. Competent. But weirdly generic. Like it could have been written for any business in any industry. That’s not a ChatGPT problem....
When Co-Presenters Steal Your Thunder: How to Protect Your Content and Your Credibility
You’ve Done the Work. Now Someone Else Is Saying It First. Imagine this: you’re part of a multi-speaker workshop series. You’ve spent months developing your signature talking points, your stories, and your specific frameworks. Then you sit through...
Stop Blasting, Start Targeting – The B2B Direct Marketing Strategy That Actually Works
The Problem With ‘Marketing to Everyone’ If you’re in a B2B service business, whether it’s cybersecurity, insurance, consulting, or anything else, you’ve probably been tempted to cast the widest net possible. Post everywhere. Email...
Voices of Women 2026
International Women’s Day has always felt like more than a date on the calendar to me. It’s a moment to pause, take stock, and ask: Am I actually showing up as the woman I know I’m capable of being? This year, I’m marking it in a way that...
Why Money Follows Fun (And Why I Had to Learn It the Hard Way)
I’ve been working with small business owners for 25 years. In that time, I’ve learned a lot of things I wish someone had told me on day one, but the one that would have saved me the most time, energy, and heartache is this: money follows fun, and money...
About Katrina
Katrina Sawa is known as the Jumpstart Your Biz Coach because she lovingly kicks her clients and their businesses into high gear, online & offline, and fast.
Katrina helps entrepreneurs make more money doing what they love. She is the creator of the Jumpstart Your Marketing & Sales System, a tell-it-like-it-is speaker and International Best-Selling author with 22 books including: Jumpstart Your New Business Now, the Jumpstart Your _____ (blank) compilation book series, and Love Yourself Successful.
She has been featured on the Oprah and Friends XMRadioNetwork, ABC and TheCW and she was awarded the National Collaborator of the Year Award by the Public Speakers Association and a 2-time Nominee for the Wise Woman Award by the National Association of Women Business Owners. She speaks to groups of all sizes, holds live training events annually.
Katrina is also the CEO of JumpstartPublishing.net where she helps 30-70 authors each year get their books published and become best-sellers.
