by Claudia | Jun 21, 2026 | Branding, Business Strategy, Business Success, Jumpstart Your Business Now Radio Show, Sales Skills
This is one of those shifts that changes everything. Because most entrepreneurs are out here talking about what they do. “I offer coaching.”“I run a program.”“I provide services.” And while that’s technically true… it’s not what people are buying. People don’t wake up...
by Claudia | Apr 17, 2026 | Jumpstart Your Biz, Sales Conversations, Sales Skills, Sales Strategy
I’ve been working with entrepreneurs for decades now, and if there’s one pattern I see over and over again, it’s this: People don’t have a marketing problem. They don’t have an offer problem. They don’t even have a visibility problem. They have a sales problem. But...