Are You Acting Like a CEO or an Employee?

When was the last time you stepped back and really looked at how you’re running your business? If you’re like many entrepreneurs, you might be caught in what I call the “solopreneur trap” – trying to do it all yourself, wearing every hat, and getting caught up in the day-to-day tasks rather than focusing on strategic growth.

The Hard Truth About Business Growth

Here’s a reality check: Building a sustainable, profitable business isn’t about mastering the latest social media trend or figuring out ChatGPT. While these tools have their place, they’re often just “squirrels” – distractions that keep us busy but don’t necessarily drive revenue.

Think about this: If you were running a multi-million dollar corporation, would you be spending your time jumping from one $200 course to another, trying to learn everything yourself? Of course not. You’d have:

• A board of directors providing strategic guidance
• Business mentors offering experienced insights
• Financial advisors helping you make sound decisions
• A support team handling day-to-day operations

The Village Principle

Just as it takes a village to raise a child, it takes a support system to build a successful business. I’ve learned this firsthand – everything I’ve built in my business has been possible because I had mentors, mastermind groups, and a network of peers supporting me along the way.

Making the Mindset Shift

To transition from employee to CEO mindset, ask yourself:

• Are you focused on activities that will genuinely bring in $10,000, $20,000, or $30,000 monthly?
• Have you invested in the right support systems and mentorship?
• Are you thinking about long-term legacy or just short-term gains?

The Investment Question

Many entrepreneurs hesitate to invest in support, whether it’s hiring an assistant, joining a mastermind group, or working with a mentor. They tell themselves they need to “bootstrap” or “wait until they make more money.”

But here’s the truth: Your business isn’t just about today – it’s about building a legacy that will provide freedom and sustainable income for years to come. That requires strategic thinking and, yes, strategic investment.

Taking Action

If you’re ready to step into your CEO role:

1. Stop chasing every new trend and tool
2. Focus on revenue-generating activities
3. Invest in proper guidance and support
4. Build systems that scale
5. Think long-term about your business legacy

Moving Forward

The path to building a sustainable, profitable business isn’t about working harder – it’s about working smarter and having the right support system in place. It’s about making decisions today that will impact your business not just next month, but for years to come.

Remember: You’re not just building a business; you’re creating a legacy. It’s time to step up and lead like the CEO you’re meant to be.

What’s your next step in transitioning from employee to CEO mindset? Share your thoughts in the comments below.

I’m doing a video series over on YouTube all about this and What You Could Invite In!

Will you go SUBSCRIBE?

LEAP Business Incubator MastermindHow to Use Publicity to Boost Leads, Visibility and Profits 

Here’s a few places you can join me in the next few weeks!

• March 21st – Monthly Brunch & Business Connection Meetings –It’s held at the Oak Leaf Cafe, 5540 Douglas Blvd STE 110, Granite Bay, CA 95746 (In the Peet’s Coffee Shopping Center, so it’s easy for those coming from Hwy 50 or 80). No fee to attend as a member or guest (one time only), but please support our venue by buying your own breakfast/lunch and drink. Menu items range from $16-20 + drink, + tax and gratuity.  The monthly speaker would be Jill Lublin and she will be talking about How to Use Publicity to Boost Leads, Visibility and Profits. Learn more HERE.
• April 25th – Our Monthly Brunch & Business Connection Meetings: 3rd Friday, (this one however is on the 4th Friday due to Easter weekend) from 10:00 am – 12:00 pm. Arrive by 9:45 to connect with members, grab a nametag, seat and place your brunch order. The monthly speaker would be Jenell Garcia and she will be talking about Success Strategies That No Longer Serve. Learn more HERE.

• LEAP Business Incubator Mastermind – every 3rd Tuesday. Join Mary Gaul, CEO of Leap, and myself, Katrina Sawa. We’re partnering monthly on leading this high-level mastermind that any women entrepreneur can attend. You may attend this event in person one time as a guest, then if you are not joining as a member, there is a $20 fee that will be applied per event. Click here to learn more and register for an upcoming mastermind
• NEXT LEVEL MASTERMIND – is an annual coaching program with personal mentoring with me, Katrina Sawa plus a very highly motivated group of like-minded entrepreneurs like you. It’s unlike any other coaching program I offer plus unlike many masterminds out there on the Internet or with other coaches. Learn more HERE.
• Author Brainstorming Round Table – every 4th Thursday and this is FREE for now (so grab the opportunity now!) This a monthly gathering held on Zoom where nonfiction writers meet in a small group to brainstorm ideas, share their experiences, and collaborate with each other.It’s like having your own advisory board with fellow writers who are walking in your shoes and at different stages in the journey. ONLY FOR ACTIVE SUBSCRIBERS – SIGN UP NOW!

I know how to show you how to tweak what you’re doing to get really BIG RESULTS in the next year! Book a 1on1 clarity session with me here now! Here’s to creating and enjoying a life full of lots of Love & Money!

Katrina Sawa, The Jumpstart Your Biz Coach