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Over It: Letting Go of “Shoulds” and Choosing What Works for YOU

Over It: Letting Go of “Shoulds” and Choosing What Works for YOU

by Claudia | Jun 18, 2025 | Entrepreneurship, Goal Setting, Personal Katrina Sawa

Let’s talk about managing expectations. And more specifically—the pressure to do what “everyone says you should do” in business. Truth is?I’m over it. Over the hustle.Over the gurus and influencers barking advice.Over the guilt that creeps in when I choose rest, fun,...
Are Freebies Dead? Let’s Talk About What’s Working in Lead Generation Today

Are Freebies Dead? Let’s Talk About What’s Working in Lead Generation Today

by Claudia | Apr 21, 2025 | Business Strategy, Entrepreneurship, Jumpstart Your Biz, Lead Generation

If you’re a speaker, coach, or entrepreneur who’s been in the online business world for a while, chances are you’ve created at least one freebie. You know, those lead magnets, downloads, checklists, or video trainings we offer in exchange for someone’s email...
How Are You Really Doing? A Heartfelt Check-in for Entrepreneurs

How Are You Really Doing? A Heartfelt Check-in for Entrepreneurs

by Claudia | Mar 19, 2025 | Entrepreneurship, Goal Setting, Personal Katrina Sawa

In the fast-paced world of entrepreneurship, it’s easy to get caught up in the hustle and forget to ask yourself a simple yet profound question: How are you really doing? Not just in your business, but in your life, in your health, and in your happiness. The...
Empower and Elevate: A Conference to Grow Your Business and Network

Empower and Elevate: A Conference to Grow Your Business and Network

by Claudia | Nov 3, 2024 | Conference, Events, Personal Katrina Sawa

The Empower and Elevate Conference is just around the corner, and I’m so excited to share why this event has become a must-attend on my calendar. Taking place in Arizona on November 15th, this conference has grown tremendously over the years. What started as a...
Virtual Lunch & Learn with NAWBO – I’m speaking about Publishing a Book

Virtual Lunch & Learn with NAWBO – I’m speaking about Publishing a Book

by Katrina Sawa | Oct 31, 2024 | Confidence, Goals, Personal Katrina Sawa

Virtual Lunch and Learn: Jumpstart Your Authority & Credibility with a Book Join me for an hour of connecting, learning, and inspiration November 6, 2024, as NAWBO Sacramento proudly presents our monthly Virtual Lunch & Learn. Come get connected with other...
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  • Using Books to Grow Your Business: Why Every Entrepreneur Should Become an Author
  • Over It: Letting Go of “Shoulds” and Choosing What Works for YOU
  • How to Find Your “Order of Importance” and Actually Grow Your Business
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