Time for a Business Check-Up: 10 Things to Re-Evaluate Before the New Year

Today I want to talk about evaluating certain areas of your business and your marketing… 

What’s working, what’s bringing in an ROI, what’s not supporting you or your business’ growth, what’s NOT working anymore? And, what can you get rid of or let go of?

I’m guessing that most of what you’re doing these days isn’t working. Some things might be working ok, some not at all and some things you’re doing could be the main source of more clients for you…

You could be doing WAY too much yourself too (trying to save a buck or more).

You might be tight on cash due to the holidays or other situations life throws at us.

So, are you tracking and paying attention to which activities and parts of your business are working? If you’re like me, sometimes you find it hard to “let go” of things too because maybe “they’ll start working again”??? 

Yeah, I know, tracking is NOT my favorite thing to do either. I’m the idea generator, implementor, and starter… not always the tracker or finisher (which is why I hire people!).

It’s a great time of year though, to RELEASE the old and what’s not working. And INVITE in the NEW!

Here are a few things to EVALUATE:

1. Your networking groups. Which have you actually gotten paid clients from or a good number of referrals from this whole year and which haven’t proven to bring in much if anything at all?

2. Your social profiles and pages/platforms. Where are people engaging with you and/or clicking over to things on your website from and which are just ghost towns?

3. Your content. What do people reply to or attend to hear more about or comment on when you talk about it and what content/topics are getting ignored?

4. Your offerings. What are people buying the most of and what don’t they care about in general?

5. Your freebies. What are people opting in for most and what are they passing by (assuming you’re promoting it)?

6. Your team. Who on your team is in sync with your goals, values, expectations and who is falling behind or distracted?

7. Your mentors, coaches and groups that you’re a part of for support or training.  Where or who are still adding massive value to your future growth, and which have you outgrown or exhausted all opportunities?

8. Your goals. Do you have big enough money or lifestyle goals for what you really want to accomplish or are you settling, thinking it might be “too hard” to build?

9. Your self worth. Are you playing big with your rates, offerings and confidence, knowing you’re worth it, or are you staying stuck in limiting beliefs or self doubt about yourself?

10. Your Lifestyle Desires. Are you living the life you want now, or see it in your near future, or are you thinking you have to change what you want because it doesn’t seem to be coming to fruition?

I’m doing a video series over on YouTube all about this and What You Could Invite In!

Will you go SUBSCRIBE?

Meanwhile… On another note: 

I WOULD LOVE TO KNOW:

WHAT ARE YOUR TOP 3 TOPICS that you’d like me to share info and training about this coming year, either via email, paid virtual, in person or YouTube Videos?

• What do you plan to learn, implement or hone your skills on in 2025?

• How can I help feed you great info on those topics?

• What do you want me to teach you?

WATCH VIDEO HERE THEN COMMENT 

Here’s a few places you can join me in the next few weeks!

• Dec 18, Noon – 1:00 pm PDT – I’m presenting a workshop for Empowered by Women Sacramento (it’s virtual so anyone can attend from anywhere). Topic: Pricing for Profits. Register here for free and let me help you maximize what you’re selling and to whom for how much!

• My friend, Laura Posey, has a free masterclass this week, 2 DATES to choose from, the 17th or 19th! It’s called: “How To Plan 2025 On One Sheet Of Paper” Fun title, right? Go check it out and learn the exact roadmap she uses herself to generate over $2 million and how YOU can use this same framework to plan your entire 2025 on a single sheet of paper… While keeping your business SIMPLE. Laura does this one launch a year, then a program and it feeds her entire year full of clients to work with. OMG, right? Go here to reserve your spot in the free training now!

• Dec 19, Noon – 1:00 pm PDT – Free Brainstorming and Support for Authors! Anyone writing a book or who wants to write a book can come get inspired, feedback on what you’re writing and ask questions about the publishing and launch process. At some point these will be paid calls, but they are free starting this month, so join us! Register here and get invites monthly to attend. Mark your calendar then for the 3rd Thursday from Noon-1:00 pm PDT monthly. (But these are ONLY free as long as you remain a subscriber!)

• Dec 20, 4:00 – 7:00 pm PDT (local) – Holiday Party, Gift Exchange & Guest Open House with the Placer County Dots – come get connected, share what you’re passionate about, let us celebrate you and learn more about this amazing sisterhood. At Casa del Lago in Granite Bay, CA. Come for networking, or to exchange gifts in a fun, positive environment, and stay for long-term connections. Register here and bring a girlfriend!

• Jan 28-30, 2025 – The Business Reimagined Conference is happening again end of January and you’re invited to come IN PERSON to network, learn and take your business to the next level. Panelist spots and sponsorships still available plus TICKETS ARE JUST $97 right now on Early Bird! Reserve your seat today so you can start the year off with a bang.

I know how to show you how to tweak what you’re doing to get really BIG RESULTS in the next year! Book a 1on1 clarity session with me here now! Here’s to creating and enjoying a life full of lots of Love & Money!

Katrina Sawa, The Jumpstart Your Biz Coach