FREE Comprehensive 60-Min Marketing Training with Katrina Sawa
Relationship & Segment Marketing Musts for the New Era
Recording is now available…
Please join me on this BRAND NEW Masterclass!
Come to this one-time, FREE Training and Learn:
How Relationships, Connection, and Unique, Effective Systems Will Drive Your Sales in 2024 & Beyond!
In this age of relationship marketing, building relationships with your prospects, referral sources and as many people as you can meet and add to your database is your most important marketing tool. The second most important marketing strategy is actually ENGAGEMENT, which is why it’s my word for 2024.
Your prospects and even YOU are overwhelmed with TOO many places to check/look/respond and too much information coming at them online… you must get really creative this year, more than ever, to get them to actually SEE and pay attention to what you’re putting out/sharing. You want to assume they aren’t seeing your posts, emails and videos… WHAT ELSE can you do to reach them?
Yes, this is time consuming, and you’ll have to get very organized, if not, it will be hard to be seen. Unless you’re willing to PAY of course! Even then you have to pay to play strategically and intentionally.
It’s about NURTURING these days, not expecting QUICK results. It’s being in it for the LONG RUN, not the short game… that’s how you’ll survive.
Now, that doesn’t mean you can’t make BIG MONEY, you can! With the right business models, pricing, positioning, confidence and sales systems, you can. But you want to really evaluate what you’re doing, how you’re doing it and shift some things quickly this year to get consistent with your sales growth.
What do I mean about NURTURING?
As a business owner or entrepreneur, if you are NOT marketing to those people who know you and have already done business with you then YOU ARE MISSING OUT ON A LOT OF SALES!
Check the replay email I sent you to find the SPECIAL OFFERS made on this masterclass.
This call has been recorded, access replay to the right.
The 6 Marketing Musts I talk about on the recording:
1) Know your ideal client and what they want/need inside and out – don’t guess, learn and ask!
2) Be authentic and vulnerable, they will see through the fake crap fast and won’t trust you. Trust is the key to more sales… that includes making sure your website showcases that they can trust you. (There are a dozen things to look for to do that)
3) Share to the masses. (Yes, MORE marketing – some things you may NOT be able to delegate and partnering is more important than ever)
4) Connect deeper with those who are paying attention with wow customer nurturing activities. (Get personal and curious)
5) Segment market for higher engagement – divide your lists, supporters, followers, friends, etc. into groups of who wants what and how. Those who like videos may want to follow you on YouTube or follow your reels rather than read an email!
6) Have multiple ways to reach and educate people, from:
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- Phone
- Direct mail
- Text
- Private message – FB, LI, IG
- Videos
- In person
- Zoom
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About Katrina
Katrina Sawa is known as the Jumpstart Your Biz Coach because she lovingly kicks her clients and their businesses into high gear, online & offline, and fast.
Katrina helps entrepreneurs make more money doing what they love. She is the creator of the Jumpstart Your Marketing & Sales System, a tell-it-like-it-is speaker and International Best-Selling author with 22 books including: Jumpstart Your New Business Now, the Jumpstart Your _____ (blank) compilation book series, and Love Yourself Successful.
She has been featured on the Oprah and Friends XMRadioNetwork, ABC and TheCW and she was awarded the National Collaborator of the Year Award by the Public Speakers Association and a 2-time Nominee for the Wise Woman Award by the National Association of Women Business Owners. She speaks to groups of all sizes, holds live training events annually.
Katrina is also the CEO of JumpstartPublishing.net where she helps 30-70 authors each year get their books published and become best-sellers.
Hear What People Have to Say About Kat’s Coaching, Mastermind, Events and Programs!
For over three years, as a member of her Live Big Mastermind, Katrina’s coaching has increased my confidence as a business owner, productivity and sales. I now earn more than I ever dreamed and have more offerings than I could ever imagine. Her marketing strategies produce real results and it’s why I recommend her coaching services to colleagues and my own clients. I know, trust and believe she can make a big impact on a person’s business and life.
I have been working with Katrina Sawa for over 6 years now and can say she is a fantastic coach. She has a great mind for marketing and developing your business and she's even gotten me outside of my comfort zone by putting videos on my website, doing lives and even speaking.
I was just on my website and it looks fantastic!!! My opt in looks good, and when I put in my info I see that you changed the thank you message and it is perfect!!! Thanks again for your help and advice, it was badly needed! There’s more to be done, but you have taught me to at least do some of my back end stuff!
I got a ton out of your coaching. Many times with coaches, it’s just the same old ideas. I have enough material to implement from the next several months.
I’m really excited about what I'm learning. You can add me to your list of people who wish they had found you 10 years ago. When the student is ready the teacher appears.